We provide NIL Education, Certification and Protection
In today's dynamic landscape of high school sports, with a staggering number of 8 million talented athletes, it is imperative that we equip these young individuals and their families with comprehensive education, certification and thorough information regarding Name, Image, and Likeness (NIL) rights and opportunities.
$50 Annual Membership
The High School Players stands as a beacon of education, guidance and protection for high school athletes and their families as they embark on a journey through the intricate landscape of Name, Image, and Likeness (NIL) rules. In an era where the intersection of sports and commerce has never been more pronounced, our mission is clear: to empower young athletes with the knowledge and resources they need to make informed decisions, safeguard their interests, and cultivate their personal brands. As the rules surrounding NIL continue to evolve, our association serves as an unwavering advocate, committed to ensuring that high school athletes not only excel on the field but also thrive in the ever-expanding world of sports marketing and endorsements. Join us in our pursuit of education, certification and protection, where the aspirations of student-athletes meet the realities of modern sports economics. We are educating on NIL, Social Media and Personal Branding, Financial Literacy (Money Matters), Pro In Life Initiative and Opportunities, and Mental Health Wellness.
THE NEED FOR NIL EDUCATION
62% of college student-athletes rate their understanding of NIL rules about Collective as “Poor” or “Fair.”
Based on survey question, “Rate your understanding of NIL rules related to Collectives on this scale: Poor, Fair, Good, Very Good, Excellent.
71% of high school prospects answer the following question “True.”
Survey question, “NIL Collectives are allowed to offer me an NIL opportunity prior to me signing with the school that they support
Define NIL For Student-Athletes
A student-athlete may profit off of the use of their own name, image and likeness (NIL). Such permissible activities include commercial endorsements, promotional activities, social media presence, product or service advertisements, and non-fungible tokens (NFTs).
Contact us to begin your journey to NIL education
“I believe the NIL can be a positive thing if done right and it doesn't distract from the team and what's most important”
— Dabo Swinney